Madly Hadley
Madelyn Hadley, a plant-based chef with a background in Public Health from the University of San Diego, founded Madly Hadley to meet the demand for flavorful, plant-based alternatives. After working as a private chef and collaborating with naturopathic doctors to create healing meals, she launched Madly Hadley in 2018. Her vegan, organic, soy-free, and gluten-free products reflect her passion for transforming familiar foods into healthier, planet-friendly versions, making plant-based eating accessible without sacrificing taste.
Our Partnership
At Topi Ventures, we are fully invested in helping Madly Hadley grow across both foodservice and retail sectors. Our partnership focuses on expanding their reach into new markets by securing placements in high-end restaurants, cafes, and specialty grocers. Through our collaboration with Good Now Foods’ Store Outreach Support (SOS) Program, we handle the logistical heavy lifting of reaching out to hundreds of stores and foodservice venues, ensuring Madly Hadley’s products get placed where they need to be.
Whether it’s securing optional placements at major retailers like Natural Grocers or blitzing independent stores, cafes, and hotels across the country, we take care of it efficiently. This allows Madly Hadley to focus on what they do best—creating innovative, plant-based bacon and cheeses—while we work to maximize their visibility and market presence.
Indulgence without Compromise
About Madly Hadley
Madly Hadley’s product lineup offers consumers indulgence without compromise, delivering rich, satisfying flavors that cater to the growing demand for sustainable, plant-based options. Each product is crafted with care, designed to delight plant-based eaters and flexitarians alike.
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Smoky, crispy, and bursting with flavor, Madly Hadley’s plant-based bacon delivers a satisfying crunch that complements everything from salads to sandwiches—or enjoy it as a savory snack on its own. Available in Original, Spicy Cayenne, and Flaming Habanero, each flavor offers a bold, indulgent twist on this classic favorite.
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Creamy, rich, and made from whole, plant-based ingredients, Madly Hadley’s cheeses offer a guilt-free indulgence that melts and spreads beautifully, whether enjoyed on a charcuterie board or as a topping for your favorite dish.
Our Role in the Journey
At Topi Ventures, our role is clear—we’re here to support, guide, and empower founders as they turn their visions into reality. We believe in the power of collaboration, and we’re committed to being true partners in the process. Whether it’s refining a product, building a brand, or navigating the complexities of the market, we’re with our founders every step of the way.